Ideas before offerings.

Thinking on AI integration, content strategy, production economics, and what happens when the cost of content approaches zero.

Translation Layer

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Designing for thinking: a framework for AI-augmented learning that doesn't make us worse

The temptation with AI-augmented learning is to remove friction wherever possible. But some friction is where learning happens. A framework for distinguishing between friction that frustrates and friction that teaches.

15 February 2026 6 min read

The Moving Finish Line

The rush to summarise: what enterprise L&D loses when AI reads for us

8 February 2026

Translation Layer

What should live in your head when AI remembers everything?

1 February 2026

Compression Economics

Is Google's Nano Banana 2 Dropping This Week?

19 November 2025

Compression Economics

Unilever Scales Their AI Content Factory with IPG - So What Does Product Photography Look Like in the Future?

12 September 2025

Compression Economics

Nano-Banana - Google's New Mystery Model: Why All the Content You're Seeing Is 'Like That'

27 August 2025

Compression Economics

Where Virtual Production Is Actually Heading

15 July 2025

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